The new Alfa Romeo Giulietta. Press Release below.ALFA ROMEO GIULIETTA: WORLD PREVIEWThe new Alfa Romeo Giulietta will be presented to the world at the forthcoming Geneva Motor Show (March 2010). Sales of the new model will start in spring and be gradually extended to all the major markets. The Alfa Romeo Giulietta is expected to give new impetus to the brand in one of Europe’s most important segments.
In its Centenary year, the name is both a tribute to an automobile heritage and to Alfa Romeo itself. The Giulietta is a car that, in the 1950s, caught the imagination of generations of car enthusiasts, fulfilling their dreams of owning an Alfa Romeo, and making its high level of comfort and technical excellence accessible for the first time.
Now, the Alfa Romeo Style Centre has produced a new Giulietta, a sporting car capable of expressing both great agility on the most demanding routes, and providing comfort on everyday roads.
A new platform for enhancing road-holding and agility in total comfort and safety
The new Alfa Romeo is a compact car created to appeal to customers who are looking for class-leading dynamic performance, together with those who are looking for a distinctive style and a high level of comfort.
The Giulietta has an all-new platform, designed to meet the expectations of the most demanding customers in terms of road-holding, agility and safety. Its excellent dynamic performance and great comfort are the result of refined technical solutions implemented in the suspension, a next-generation steering system, a rigid yet light structure made of aluminium and high-strength steel, and state-of-the-art manufacturing technologies.
Alfa DNA, a system which customises the behaviour of the car according to different driving styles and road conditions, can adapt the new Alfa Romeo to the needs of each individual driver to enhance driving pleasure and comfort. The new Alfa Giulietta platform was designed to integrate and enhance all onboard systems. Three set-ups (Dynamic, Normal and All Weather) are available and can be selected using the Alfa DNA. This system – standard across the entire range of the new model – modifies the operating parameters of the engine, the steering system, and the Q2 electronic differential, in addition to fine-tuning the stability control system (VDC) behaviours.
Italian style sportiness and comfort
Combining sportiness and elegance, the Alfa Giulietta is the result of Alfa Romeo’s new direction in style and technology – an approach that started with the 8C Competizione supercar and which recalls the brand’s glorious past while projecting its traditional values of technology and passion into the future.
The front end features a brand-new interpretation of the classic Alfa grille, set into the front bumper and suspended between the two air intakes. The entire car develops from here to combine a lively personality with an elegant form. The front headlamps implement LED technology and a Daytime Running Lights (DRL) function for maximum active safety.
The profile of the Alfa Romeo Giulietta is rich in personality and confers the appearance of an agile, solid vehicle. This is above all the result of the coupé shaped side windows, which highlight its dynamic and streamlined shape, and of the concealed rear door handles. Side ribbing adds to the car’s slender look, while the taut lines closing in on the rear end accentuate the wedge shape of the body.
The strong style of the rear end consolidates the impression of a muscular car, firmly gripped to the road. Like the headlamps, the rear light clusters implement LED technology, to the advantage of preventive safety, in addition to good looks.
The interior design is taut and light: featuring a horizontally developed dashboard with aluminium accents, and rocker controls which explicitly recall the 8C Competizione. Painstaking attention to detail and the high quality of the materials used are the most advanced expression of Italian style.
Finally, the dimensions of the new car give a compact, dynamic shape combined with excellent interior space and a capacious boot (350 litres): the car is 4.35 metres long, 1.46 metre high and 1.80 metres wide with a wheelbase of 2.63 metres.
Innovative engines for exciting, environmentally-friendly driving
The Alfa Romeo Giulietta achieves top level performance and offers next-generation technology in terms of technical solutions, performance and environmental friendliness. Four Turbo engines will be available at launch, all Euro 5 compliant and fitted with a standard Start&Stop system for reducing consumption and emissions: two petrol engines (1.4TB – 120 HP and 1.4TB MultiAir – 170 HP) and two diesel engines (1.6 JTDM – 105 HP and 2.0 JTDM – 170 HP, both belonging to the second generation of JTDM engines). Finally, the range is completed with the lively 1750 TBi version producing 235 HP with an exclusive Quadrifoglio Verde configuration.
Safety and dynamic behaviour at the top of the segment
Alfa Romeo Giulietta was designed to obtain the maximum Euro NCAP crash safety rating in order to offer total protection to driver and passengers. Furthermore, suspension, steering and braking systems are designed to be perfectly balanced even during extreme manoeuvres.
Finally, the Alfa Romeo Giulietta is fitted with the most sophisticated electronic systems for dynamic control as standard: VDC (Vehicle Dynamic Control), DST (Dynamic Steering Torque), Q2 electronic differential and Alfa DNA selector. All these systems guarantee driving safety, dynamism and performance in the best Alfa Romeo tradition.
